Why Supporting Independent IT Resellers Is More Important Than Ever

Now, if you have been thinking about getting a new laptop, PC, or some general IT accessories for the office, there’s no doubt you’ve probably had a look online on websites such as Dell.

Although this is a safe choice (Obviously as they are a multi-million pound company), it is probably going to be a much more rewarding process if you are to redirect your purchasing towards an independent IT reseller. You might not notice them like you do the big name businesses, but the support they offer can help your business on a personal level compared to the big boys. The truth is, you’ll be massively helping both yourself, and the reseller by opting to make future IT purchases from them.

So why should you support independent IT resellers?

Lock down has hit smaller businesses hard!

As you might expect, even as an IT reseller, things can be tough during a pandemic! Sales might not be as high if companies are going to the likes of Dell, HP, Apple & even PC World, and when sales are down, independent resellers don’t have much support.

By supporting independent resellers, you’ll be ensuring they get the recognition and support they need to prosper after the coronavirus pandemic.

Now is the best time to invest in IT and all things associated. As a small business, it is important to leverage your investment into the IT products that are conveniently available to you, so you can offer flexibility for your business.

As an independent IT reseller, business relationships are nurtured with the intention of supplying SMBs for the long haul, offering support for general replacements, all the way to office moves and upgrading hardware when necessary.

Large vendors already have the reputation because of their long-term standing in the IT market, but they won’t recognise you when you turn up 6 months later wanting another business-style laptop, will they? Your order is an order, not the first step on the rung of building a relationship where both parties understand each other and the way they work thus enabling growth and support for all.

An IT reseller will offer you bespoke services

When it comes to getting the right PC, laptop or server for you, having someone that will listen, understand your situation and workplace environment is priceless and we find that they will always go the extra mile to ensure you are satisfied. The same hopefully somewhat applies to corporate resellers, but your ongoing relationship isn’t valued as personally as it would be with a close-knit team – You will feel more like a valued customer or friend than just a number or support reference whenever you need an extra hand.

They are available – You can rely on them for all your IT needs

When was the last time you called up tech support or the returns department for a laptop you bought from PC World? You might have never done this, but we should warn you, the hold times are very, VERY long. Why should you waste your precious time when your reseller can help with this and take away the pain and also free up your day to perform the role you are there to do.

By switching to using an independent IT reseller, you can simply call on them to give you the support you need, straight away. Independent IT resellers are keen to help as it is more about building those long-lasting relationships with customers and fellow SMBs. This is proven particularly here at Kenobi Technology Solutions where our clients put a huge amount of value in trust. We wouldn’t be where we are without it.

We strongly advise that you support independent IT resellers! They will undoubtedly go above and beyond to help you make the right purchases, and also can generally be cheaper than those big name companies if you find the right partner!

If you are looking to buy your next laptop, PC, Server or anything associated for your business, why not get in touch with one of the amazing team here at Kenobi Technology Solutions by emailing hello@kenobi-tech.co.uk or calling 01706 551215 and see how we can make your life easier!